Marketing Manager in Tokyo M&S Office at Marriott Vacations Worldwide

Date Posted: 6/7/2019

Job Snapshot

Job Description

Are you ready to grow your dream career while making others' vacation dreams come true? Marriott Vacations Worldwide is a world premier organization for Vacation Ownership with resorts at destinations around the globe. Join our team and help deliver unforgettable experiences that make vacation dreams come true.

JOB SUMMARY

Operating with minimum supervision to manage and coordinate required projects, the position will need to work independently and liaise with all M&S groups as well as corporate and creative services, partner on campaign implementation and with various administrative departments.

Responsible for generating tours by developing new marketing campaigns executed through Japan Marketing operations and other Asia Pacific MVC Call Centres or Sites as needed. This includes all aspects of joint program participation, direct marketing and awareness campaigns, including but not limited to online and in person events, digital and social media promotions and more. In addition, maintains a strong relationship and constant communications with existing and new partners for optimizing marketing programs. Participates in marketing events and campaigns to existing members and first-time buyers as needed. Supports the regional Directors of Marketing & Sales on specific projects and ad-hoc tasks as needed.

JOB SPECIFIC TASKS

Marketing Operations

  • Grow and expand the MVCI brand through a variety of successful co-marketing initiatives including but not limited to: direct marketing campaigns (Day Tour and/or Preview Package bookings) and lead generation campaigns, local marketing inititaives within budgetary guidelines and deadlines paying close attention to market and competitive trends.
  • Influence development of marketing strategies and plans to ensure marketing investments align with MVCI sales goals.
  • Prepare proposals and marketing briefs for approval by Management and develop and execute rolling 6-month marketing and demand generation plans for all managed partners.
  • Establish broad, deep, and strong relationships with partners.
  • Manage campaign launch efforts including collateral, communication strategy, training tools and related activities, including creation and approval of artwork with in-house/external graphic designer, within deadlines.
  • Obtain any necessary licenses and legal approval required for marketing campaigns with partners.
  • Coordinate resources required to carry out approved campaigns with the relevant Call Centre/Site manager
  • Manage and evaluate the marketing performance of partners and recommend improvements. Report progress against campaign goals and report on ROI.
  • Management of subordinate to effectively plan and launch marketing initiatives.
  • Partner with Creative Services to draft marketing collaterals
  • Provide translation services in support of marketing operations as required
  • Adhoc digital marketing support and other duties as assigned
  • Support regional Marketing & Sales Directors on specific projects, coordination, reporting and other ad-hoc tasks as required.

Other Expected Contributions

  • Promoting and marketing the business; including to new or niche international markets
  • Researching campaigns for attracting domestic travellers in Japan, and other markets as required
  • Occasionally dealing with customer enquiries and aiming to meet their expectations & company expectations
  • Overseeing the smooth, efficient running of the business, especially supporting initiatives from Marketing & Sales leadership
  • Keep current on best practices in timeshare industry and MVCI.
  • Helps develop and review policies and procedures pertaining to work flow, lead distribution, reward, recognition, and discipline.
  • Creates an awareness and understanding of policies and procedures for conducting business (e.g., Flight Plans, Local Standard Operating Procedures).

CANDIDATE PROFILE

Successful candidates should possess knowledge and experience and demonstrate strong leadership and relationship skills as follows:

  • Bachelor degree holder and minimum of three (3) years of experience in a similar position within the timeshare industry in Japan
  • Demonstrable experience in a marketing position in the timeshare industry.
  • Fluency in English and Japanese languages as a minimum.
  • Proven verbal and written communication skills.
  • Proficiency in the use of computer word processing skills with specific knowledge of Microsoft Excel, Powerpoint and Word
  • Ability to work under pressure, manage multiple priorities, and be a self-starter.
  • Proven time management skills.
  • Proven ability to work in a team environment and interact with all levels of the organization.
  • Excellent organizational and attention to detail skills.
  • Experience in high volume, fast-paced, results oriented business environments.

Marriott Vacations Worldwide is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture.

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