Manager, Marketing Planning- Interval International in Interval Corporate Office Sunset at Marriott Vacations Worldwide

Date Posted: 9/21/2022

Job Snapshot

Job Description

Are you ready to grow your dream career while making others' vacation dreams come true? Marriott Vacations Worldwide is a world premier organization for Vacation Ownership with resorts at destinations around the globe. Join our team and help deliver unforgettable experiences that make vacation dreams come true.


Hybrid work schedule available


Specific Job Summary

Reporting to the Director, Brand Marketing & Planning, the Manager, Marketing Planning supports both short-term and long-term planning, execution, and optimization of Interval’s Marketing plans. The Manager is primarily responsible for developing Interval’s marketing campaigns that are designed to drive brand awareness, preferences, and considerations with our internal and external agency partners.


Results

  • Increased brand awareness and perception through activation of an integrated marketing plan
  • High-impact brand marketing and events
  • Membership growth, engagement, and retention
  • Internal partner satisfaction
  • Percent of new, innovative programs tested

Working Relationships

  • Interval’s Communications Team
  • Interval’s Business Development Team
  • Interval’s Digital, Analytics, Consumer Insights Team
  • External Vendors

Specific Expected Contributions

  • Partners cross-functionally with Interval’s Marketing Communication Team, Interval’s Digital, Analytics, Consumer Insights Team, and external vendors to effectively execute innovative marketing strategies and tactics to achieve business objectives.
  • Develops and articulates easily understood and cohesive presentations that distill marketing research and data to communicate distinctively.
  • Supports the roll-out & implementation of global marketing tools & dashboards.
  • Manages execution process to create best-in-class advertising.
  • Writes clear, concise briefs that communicate business objectives and industry challenges.
  • In collaboration with cross-functional and external experts, generates innovative ideas to pursue for brand innovation and renovation.
  • Develops brand training materials that bring Interval’s brand to life.
  • Partners with cross-functional teams across Interval and MVW to ensure our brand is being applied consistently across experiences.
  • Provides regular updates on programs and initiatives and progress to plan.
  • Anticipates bottlenecks to achieving team goals and provide escalation management when needed.
  • Collaborates closely with partners throughout Interval and MVW on ad hoc initiatives that affect perceptions of Interval’s brand.
  • Performs other reasonable job duties as requested.

Specific Candidate Profile


Education

  • Bachelor’s Degree in Marketing, Business Administration, Communications, Creative Writing, or related discipline or equivalent work experience.

Related Work Experience

  • At least four years of experience working at a brand strategy agency or in-house within a brand team.
  • Experience working in highly cross-functional organizations, collaborating with creative, research, measurement, and marketing counterparts, where influence as well as direct responsibility are equally important.
  • Experience in Hotel Management, Vacation Ownership, Hospitality or Travel industry preferred.

Skills and Attributes

  • Possess a strong balance of strategic thinking, creative aptitude, project management, and people skills.
  • Demonstrated ability to think strategically and also handle details with accuracy.
  • Ability to prioritize and ensure key initiatives move forward, managing programs at the same time, and working with multiple internal and external teams through execution.
  • Ability to support the build an emerging brand with multiple products.
  • Ability to support the launch of new brand identity systems.
  • Ability to support the strategic planning and creative development process.
  • Ability to manage product and program naming initiatives.
  • Expertise interpreting and deciphering quantitative and qualitative data and distilling insights.
  • Ability developing personas based on customer insights research.
  • Demonstrated ability to understand consumer trends along with the ability to translate insights into actionable plans.
  • Ability to act as a primary liaison between other cross-functional teams to support company growth strategy.
  • Proven ability to be extremely organized, detail oriented, and highly motivated.  
  • Strong written and verbal communication skills.
  • Demonstrated ability to simultaneously manage multiple projects in parallel and manage a wide array of internal and external stakeholders.
  • Able to work successfully in a culturally diverse work environment.
  • Computer literacy on Microsoft Office products, e.g., Excel, Word, PowerPoint, Teams, etc.





Marriott Vacations Worldwide is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture

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